Google Analytics is a free service to track all sorts of information about the visitors to your website. I recently had a weird experience with the Analytics on CSS-Tricks, so I thought it would be a good time to introduce it to folks who might not already know much about it and also share that experience.

The Google Analytics Reporting Suite brings Google Analytics to the desktop, with a host of features that help you understand how your website is performing and where you can improve. From tracking your visitors, referrals and campaigns to viewing your AdWords ROI metrics, the Google Analytics Reporting suite is a must-have for every web business.